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Software Veterans Join Predixion to Expand on Company’s Recent Growth

San Juan Capistrano, CA – May 13, 2014 – Predixion Software, a leading developer of predictive analytics software, today announced two new members of its executive team. Costa Harbilas joined the company as senior vice president of global sales and will lead the direct, channel and technical sales teams around the globe. Prior to Predixion, Costa had a very successful career at HP Software where he held a number of senior leadership roles including VP of U.S. West Sales, COO of the Americas and VP of Sales, U.S. Commercial Accounts. Before HP Software, he held sales leadership roles at Extensity, CA & Cognos. Terri Avnaim serves as Predixion’s new vice president of marketing. Previously she held marketing leadership positions at Quest Software, where she was part of the leadership team that grew the company from $70M to $850M in revenue. Avnaim helped Quest from its initial public offering through its eventual acquisition by Dell in 2012. In her new role, she will drive the company’s brand strategy, product marketing, demand generation and corporate communications efforts.

These two key executive appointments come at a time when Predixion is seeing positive growth and increased demand in the market. In the last 12 months the company has doubled its employee count. Predixion continued its positive momentum in the first half of 2014, reporting record revenue in the first quarter alone. The growth and success comes on the heels of a $21 million Series C investment from GE Ventures and Accenture in 2013.

“As Predixion enters a new stage of expansion we are looking for executive team members with proven success in brand awareness and customer engagement, as well as managing rapid growth,” said Simon Arkell, CEO, Predixion Software. “Costa and Terri’s stellar track records speak for themselves, and they are both welcome additions to our team.”

Predixion’s flagship product is Predixion Insight™, an integrated predictive analytics platform designed to quickly get actionable insights and suggested interventions to the frontlines where decisions are made. It is the first and only predictive analytics platform designed for business analysts and other non-technical users so more organizations can benefit from predictive analytics. For example, a nurse at a hospital could use Predixion Insight to identify patients at risk of readmission before they leave, enabling staff to proactively address the situation and reduce associated costs.   

More than 200 companies currently use Predixion Insight. Select clients include GE, Chevron, United States Armed Forces, Kaiser Permanente, Carolinas Healthcare Systems, ThriveHD and Maritz.

About Predixion Software

Predixion was founded on the belief that predictive analytics has the power to create a smarter, safer and healthier world – and that access to this power should not be limited to a select few with extensive statistical knowledge. To achieve this vision, Predixion developed a self-service predictive analytics platform called Predixion Insight™ that simplifies the entire predictive process. Predixion Insight is designed for business analysts and other non-technical users to enable broader adoption of predictive analytics, but is powerful and flexible enough for data scientists. In addition, Predixion expedites the “Last Mile of Analytics™” – the deployment of powerful predictions directly to those that need them to take action – so the value of being predictive is realized immediately. More than 200 companies rely on Predixion to help drive better decisions every day. For more information visit

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